SEO built around your industry

The search data behind this site showed something simple. Hardly anyone types a trade followed by the word Northridge. Instead, people search “near me”, or they ask for the best option in Northridge, CA, and every trade adds words of its own. For that reason, our SEO by industry starts with the phrases your customers really use and then builds the page around them.

Why one SEO plan cannot fit every industry

A dental patient checks whether a practice takes their insurance. A homeowner whose air conditioner dies in August wants someone open right now. Meanwhile, a student near campus types “csun tutoring”. One template would miss all three, so each industry page below has its own keyword table and its own advice.

The SEO habits that hold in every industry

A few patterns showed up in all fourteen trades we researched. Price words such as cost, rates and fees appeared in every one, so publishing a range beats hiding it. Searches for “open now” also punish stale hours. Finally, reviews get checked before anything else, and Google’s own page on how it ranks local results says more reviews and positive ratings can help a business rank.

Where to start with SEO for your industry

Pick your trade from the list below to see what people search, the mistakes that cost local firms calls and what the work involves. If your business is not listed, tell us what you do and we will say honestly whether local search can help.